El Taco Bar - Santiago y Nicolás

El Taco Bar
Brand Identity

2022

El Taco Bar is a new Mexican concept by the Chef Laurent Tourondel in Sag Harbor, New York.

The challenge for this project was to achieve a Mexican design style for the United States market from the perspective of an Argentinean.

Credits

Client: We Chef Hospitality
Agency: Santiago y Nicolás
Art and Creative Direction: Nicolás Smud

Brand
Brand Design: Nicolás Smud
Graphic Design: Delfina Lopez Davio

Ilustrations
Tatto Style: Tomi Pomo
other illustrations: Nicolás Smud

Architecture: Lula @studio.galeon

Typography: Ale Paul

Credits

Client: We Chef Hospitality
Agency: Santiago y Nicolás
Art and Creative Direction: Nicolás Smud

Brand
Brand Design: Nicolás Smud
Graphic Design: Delfina Lopez Davio

Ilustrations
Tatto Style: Tomi Pomo
other illustrations: Nicolás Smud

Architecture: Lula @studio.galeon

Typography: Ale Paul