Brand identity and signage system for Franca City Hostel. The Hostel is located inside La Inmobiliaria, a historic building in the center of the City of Buenos Aires, the architectural and interior design project was led by Liliana Schraier (Rietti Smud studio) the hostel is the only one of its kind in the City since it incorporates the concept of capsule beds.

The brand is designed from the movement of the Chapter F





Work done in collaboration with the architects @liliana_schraier , @javier_bracamonte@milagrosratto, Design of beds @tallernumerosprimos, Furniture @carpinteria_el_yeite, Design of mural @veroescalante

Photography @fschapochnik



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